Erik Olson Makes Two Hole-in-Ones During First Tee Golf Marathon at Cascade Hills Country Club

GRAND RAPIDS, Mich., June 12, 2025  – In a feat that is as rare as it is remarkable, Erik Olson made not one, but two hole-in-ones during Monday’s First Tee – West Michigan Golf Marathon at Cascade Hills Country Club. Olson was participating in the all-day fundraiser to support First Tee’s youth programs, which make character-building golf experiences accessible to students across West Michigan, regardless of financial background. 

“Golf has impacted my life in so many positive ways,” Olson said. “I wouldn’t have many of the friendships, professional successes, and life experiences without this beautiful game.” Motivated by that deep connection to the sport, Olson embraced the First Tee Golf Marathon challenge and played an incredible 153 holes in a single day, setting a new Cascade Hills Country Club record for most holes played during the event, while simultaneously raising more than $15,000 for First Tee.

For most of the marathon on Monday, Erik played solo. Later in the afternoon, Olson’s family joined him and that’s when the magic happened. He aced hole number 131 of the day, then struck again just 13 holes later on hole 144.

“My wife, Kelli, and two sons, Lucas and Benjamin, had just joined me to watch and support me as I attempted to break the Cascade Hills number of holes played record of 150,” Olson shared. “Little did I know they would also witness not one, but two hole-in-ones!” 

Having his family by his side made the moment even more special. “The money raised and the memories my kids will have for a lifetime will make that one of the most fulfilling days of my life,” Olson said. “I need to keep reminding my oldest son that it had been 28 years since my last one as he now thinks they are a dime a dozen!” 

The Golf Marathon is one of First Tee – West Michigan’s key fundraising events. Players commit to a full day of golf while rallying donations to provide scholarships for students who otherwise wouldn’t be able to participate in the program. “Supporting the First Tee and knowing that my small efforts, along with the monetary support of the very generous donors on my team, can have such an impact on an individual’s life by allowing them to be introduced to the game of golf is very important to me,” Olson said. Olson’s commitment to playing and giving back makes a meaningful difference for hundreds of kids in the community. 

The Cascade Hills Golf Marathon is just one of 23 golf marathons happening at different golf courses across West Michigan this summer. In total, more than 150 marathoners will participate in 2025, playing as many holes as possible in one day to raise vital funds for First Tee students. 

“We’re completely awestruck by Erik’s day, and so grateful for his dedication to raising funds for our students that need it most,” said Tyler Smies, Executive Director of First Tee – West Michigan. “This is what First Tee is all about—community, family, and moments that build character and deep relationships.”

Tyler Smies and Graham Rayburn to Walk 100 Holes with Caddies at Indian Trails Golf Marathon in Support of First Tee – West Michigan

GRAND RAPIDS, Mich., May 29, 2025 — On Friday, May 30, two passionate golf leaders—Tyler Smies, CEO of First Tee – West Michigan, and Graham Rayburn, General Manager at Indian Trails Golf Course —will take on an ambitious challenge: walking and playing 100 holes of golf in a single day. Known as the Golf Marathon, the event is First Tee – West Michigan’s largest annual fundraiser. This year, Smies and Rayburn are elevating the challenge by walking, not riding, 100 holes with youth caddies by their side throughout the day at Indian Trails, a City of Grand Rapids municipal golf course.

Using a rotation of First Tee caddies during their day, the pair will test their endurance and spotlight First Tee’s caddy program based at Indian Trails GC. Every dollar raised through the marathon supports First Tee students on scholarship, making programs accessible to all kids regardless of financial background. Smies and Rayburn’s efforts will go to fund the caddie program, which is a joint partnership between the City of Grand Rapids and First Tee – West Michigan. 

“This is more than a golf challenge—it’s about expanding access to opportunity,” said Smies. “We’re walking 100 holes so local teens can walk their own path of growth, mentorship, and belonging through First Tee and caddying.”

In 2024, more than 2,400 students participated in First Tee – West Michigan programs, with 58 percent receiving free programs because of their family income. These programs are made possible by fundraising efforts like the Golf Marathon and are vital to ensuring that no student is turned away due to cost.

Indian Trails Golf Course is not only the organization’s largest programming site in Grand Rapids, it’s also home to the First Tee caddie program. This initiative pairs students with local golfers, offering paid summer opportunities that teach accountability, work ethic, and professionalism. For many students, caddying is more than a job, it’s a launching pad for personal growth, confidence, and lifelong mentorship. Caddying can also be a springboard to a life-changing college scholarship for the teens – the Evans Scholarship, which offers full-ride, room, board, and tuition to the University of Michigan or Michigan State University. 

“Hosting First Tee at Indian Trails is a privilege,” said Rayburn. “The caddie program is a game-changer. These students gain far more than golf experience—they learn how to communicate, lead, and carry themselves with purpose. Supporting this program is an investment in their future.”

The Indian Trails Marathon is just one of 25 golf marathons happening at 22 different golf courses across West Michigan this summer. More than 150 golf marathoners will participate in 2025, playing as many holes as possible in one day to raise funds for First Tee. Community members can support the effort by pledging per hole or making direct donations. All funds raised help ensure that every young person, regardless of background, has the opportunity to grow through golf.

To learn more or to support Tyler and Graham’s 100-hole caddied challenge, visit firstteewestmichigan.org. To book a caddie at Indian Trails GC this summer and get a reduced price 9 or 18-hole round, visit https://www.indiantrailsgc.org/caddies/.


About First Tee – West Michigan
First Tee – West Michigan is a youth development organization that empowers young people through the game of golf. The program integrates life skills and core values with golf instruction, helping youth build confidence, resilience, and integrity on and off the course. The chapter serves more than 2,400 students annually across Allegan, Kalamazoo, Kent, Muskegon, Newaygo, Oceana, and Ottawa Counties.

About Indian Trails Golf Course
Founded in 1928, Indian Trails GC is a historic golf course, driving range, and practice facility in Grand Rapids, MI. The facility is operated by the City of Grand Rapids Parks and Recreation Department.  

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First Tee – West Michigan Welcomes Sarah Owens as New Programming Coordinator in Holland

HOLLAND, Mich., May 28, 2025 — First Tee – West Michigan is thrilled to announce the hiring of Sarah Owens as the new Programming Coordinator for the Greater Holland area. Owens becomes the second full-time staff member dedicated to the community, a reflection of the region’s rapid program growth and strong community support for character building opportunities through golf.

A recent graduate of Hope College, Owens earned her degree in Communications and brings a strong blend of leadership and athletic experience to her new role. During her time at Hope, she was a four-time letter winner on the Women’s Golf Team and served as team captain for two seasons. Her exemplary character on and off the course was recognized with the prestigious MIAA Sportsmanship Award. Owens is originally from Charlotte, MI.

Owens is no stranger to First Tee – West Michigan. She served as a Program and Donor Communications Intern in 2024, working directly with students, families, and coaches in Holland. Her experience that summer further ignited her passion for youth development and helped lay the foundation for her new full-time role.

“Excited is an understatement, adding Sarah to our Holland team allows us to connect deeper with our community- families, students, and other youth development organizations,” said Jeff Keyser, Holland Area Director. “Sarah’s connection to the community, leadership background, and passion for mentoring youth make her a perfect fit as we continue to show that golf is for everyone!”

The addition of Owens comes at a pivotal time for First Tee – West Michigan in Holland. Over the past four years, the chapter has seen significant growth in the number of young people served. In 2024, 366 local youth participated in First Tee programming in Holland, with 43 percent receiving full scholarships—an increase of 10 percent from 2023. These scholarships ensure that every child can participate, regardless of financial circumstances.

With the addition of Sarah Owens, First Tee – West Michigan is poised to build on this momentum in Holland. Her full-time presence will allow the chapter to deepen relationships with families, schools, and community partners, while expanding program offerings and volunteer support. As demand for youth development through golf continues to grow in the region, Owens will play a key role in ensuring more kids have access to transformational opportunities through First Tee.

About First Tee – West Michigan:
First Tee – West Michigan is a youth development organization that empowers young people through the game of golf. The program integrates life skills and core values with golf instruction, helping youth build confidence, resilience, and integrity on and off the course. First Tee – West Michigan serves 2,400 students annually in Allegan, Kalamazoo, Kent, Muskegon, Newaygo, Oceana, and Ottawa Counties. For more information about First Tee and its mission to enable kids to build the strength of character that empowers them through a lifetime of new challenges, visit firstteewestmichigan.org.

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First Tee launches new PSA honoring youth coaches as ’Game Changers’ in kids’ lives

Debuting during First Tee Week, the national “Dear Coach” PSA underscores the lifelong impact of youth sports coaches and calls on communities to celebrate their role in shaping the next generation.

Ponte Vedra Beach, Fla. (May 21, 2025) – As part of its inaugural First Tee Week celebration, leading youth development organization First Tee has announced a powerful new public service campaign titled “Dear Coach.” The campaign honors the thousands of First Tee coaches across the country who use the game of golf to help kids and teens build character, confidence and resilience. 

Airing nationwide on digital and social platforms, the PSA features heartfelt messages from kids that showcase the deep and lasting impact of coaches, who are often described by parents as the “unsung heroes” of youth development. Additionally, First Tee participants and alumni will be sharing their personal stories through social media and First Tee’s website.  

“A great coach does not just teach the game of golf but also the incredible life lessons and values that are inherent to the sport, including believing in yourself, acting with integrity, building resilience and playing with sportsmanship,” said Jane Fader, senior vice president of marketing and communications at First Tee. “This PSA reflects the gratitude we hear every day from kids, parents and alumni about the coaches who helped them believe in themselves.” 

Shot with real participants and coaches from First Tee – Metropolitan New York, the PSA is a centerpiece of First Tee Week, a national awareness campaign running May 19–25, designed to celebrate First Tee coaches and inspire communities to get involved in youth character development through sports. 

In addition to the PSA, First Tee Week includes: 

  • Community activations and coach appreciation events at First Tee chapters across the country 
  • An alumni event at the PGA TOUR’s Charles Schwab Challenge, featuring a panel discussion on the impact of coaches 
  • Corporate partner engagement, spreading awareness across leading sports and media platforms 

First Tee coaches undergo a robust training program grounded in positive youth development research and now serve kids at 150 chapters across the globe. 

Parents continue to believe investing in youth sports will pay dividends, new study shows

More than nine in 10 parents with adult children aged 18-35 say they’ve seen how youth sports can shape a child’s future

PONTE VEDRA BEACH, Fla. (May 8, 2025) – Despite an unsteady economy, nearly nine in 10 American parents say they are making room in the budget for extracurricular activities (88%), including sports. Nine in 10 parents say playing sports helps children build character (92%) and teaches them important life skills (90%), according to new research from The Harris Poll and First Tee.

The global consulting and market research firm teamed up with the nonprofit youth development organization to explore the value parents place on youth sports, with a particular focus on the long-term impact of coaches. The Harris Poll surveyed 2,042 U.S. adults in March 2025 and analyzed the data by gender, age, race, education and income, among other characteristics.

While few young athletes ultimately turn professional, parents believe youth sports can have lifelong benefits off the field. Nearly nine in 10 parents strongly recommend youth sports to other parents, believing that coaches can impact a child’s ability to work well with others (89%), respect others (89%) and be resilient in the face of challenges (88%).

“According to this new research, parents with adult children say the confidence their child built through sports continues to shape their success today, a data point that reinforces First Tee’s mission of teaching not only golf skills but also life skills and values that equip kids to face new challenges,” said First Tee CEO Greg McLaughlin. “While we have heard success stories from countless First Tee alumni, we are grateful to Harris Poll for helping us quantify the incredible impact of extracurricular activities.”

Generations of Americans have been shaped by youth sports, with nearly 70% of parents who grew up with coaches saying they wouldn’t be where they are today without those influential adults in their life (67%). First Tee knows its coaches are the key to its success, which is why it’s celebrating them during First Tee Week, May 19-25. The new brand awareness campaign will mark the launch of a PSA titled “Dear Coach” and feature a panel discussion on the impact of coaches at the PGA TOUR’s Charles Schwab Challenge.

Other key findings from the survey include:

  • 69% of parents believe there aren’t enough female coaches or mentors in youth sports. That number increases to 74% among parents of color. While parents see the impact of coaches, they believe coaching is significantly more accessible to boys than girls.
  • 92% of parents believe that playing sports helps kids build character. That number jumps to 97% when surveying parents whose children are currently enrolled in sports. Parents see improved mental health and exposure to new things as additional benefits of extracurricular activities.
  • More than half of parents say trustworthy coaches could increase their child’s chances of committing to an activity (51%). Parents cite positive role modeling as their top priority when assessing a coach, followed by skill development and motivation and encouragement. All First Tee coaches are trained and background checked, so they’re prepared to teach golf skills and life lessons that extend beyond the course.

“Even amid economic uncertainty, parents see youth sports as a non-negotiable investment in their child’s future,” said Abbey Lunney, Managing Director of the Trends and Thought Leadership Practice at The Harris Poll. “Nearly 9 in 10 say the experience helped prepare their children for the future. Our data shows they’re not just hoping for athletic success—they’re prioritizing confidence, resilience, and lifelong skills shaped by meaningful coaching.”

This is the third annual research collaboration between The Harris Poll and First Tee.

Download the full 2025 report.

For the results of the 2024 parent survey, click here.

Liberty National Foundation extends support for First Tee and its character-building golf program

The Liberty National Foundation announced earlier today an extension of its long-standing support through 2029. 

Committing an additional $1 million, this latest gift brings the Fireman family and Liberty National Foundation’s total contribution to First Tee to $8 million since its first commitment in 2012.

The announcement was made during a special event at Liberty National Golf Club, where the Fireman family was celebrated for their continued support of First Tee’s mission to build character in young people through the game of golf. The new commitment will primarily support four First Tee chapters across New Jersey, which collectively impacted nearly 29,000 youth in 2024.

Jennifer Weiler, Senior Vice President of Network Relations at First Tee, joined Liberty National Foundation and New Jersey’s First Tee chapter leaders at the event.

Jennifer Weiler, First Tee, and Dan Fireman, Liberty National Foundation

“What makes this partnership so meaningful is how it helps us shape young potential into lifelong character,” said Weiler. “The continued support from the Liberty National Foundation allows us to reach thousands of children across New Jersey, particularly in underserved communities where access to character-building programs like ours can be transformative.”

Dan Fireman, Founder of the Liberty National Foundation, emphasized the alignment between First Tee’s mission and his family’s values. 

“Through this continued partnership with First Tee, we’re committed to ensuring that more young people, especially those from underserved communities, have access to the character-building power of this great game,” said Fireman.

Dan’s father, Paul Fireman, was recognized last November when First Tee honored him with the Lifetime Achievement award

First Tee has grown into a global youth development organization impacting more than 3.1 million kids and teens annually through its network of 150 Chapters with programs delivered at more than 1,700 golf facilities, as well as in nearly 12,000 schools and more than 2,000 youth centers. The organization has expanded internationally, with programs now in Australia, Canada, Japan, South Korea, Mexico, and Morocco.

The Liberty National Foundation’s gift will help further First Tee’s commitment to providing inclusive access to its programs, with a focus on reaching young people from diverse backgrounds and underserved communities.

Building confidence and perseverance: A journey from First Tee to cybersecurity

As a participant in First Tee – Delaware, Grace Lombardi said she learned not only the fundamentals of golf but also some of life’s most valuable lessons. Confidence and perseverance are values that have helped Grace overcome obstacles and carve a path into the world of cybersecurity, an industry where women are still a minority.

“Confidence empowered me to take on challenges, whether it was mastering complex security concepts, earning certifications or speaking up in technical discussions,” she said. “At the same time, perseverance kept me moving forward despite obstacles, from overcoming imposter syndrome to pushing through rigorous training and setbacks.”

Grace recently began working in AWS Professional Services, supporting national security as a cloud engineering consultant. In this role, she works with clients in the federal government, helping them leverage AWS solutions to enhance their operations.

Grace said she’s proud to work for an organization that’s a major supporter of First Tee. AWS joined First Tee as a Trustee in 2021. With a dedicated team, AWS supports participants through STEM programming, employee volunteerism and alumni support. In 2024, AWS invited a select First Tee alumni to AWS re:Invent, the world’s largest annual cloud computing conference.

At re:Invent, Grace was able to attend several workshops. “I highly encourage any First Tee alumni to attend re:Invent if they get the chance,” she said. “While it’s a tech conference, the wealth of knowledge, networking opportunities and exposure to innovation make it valuable for professionals in any field.”

Forging a path in cybersecurity

Golf isn’t easy, and resilience is a trait Grace picked up during her seven years as a First Tee participant.

She said it’s important for her to stay involved with the organization because she wants to give back to the next generation. “First Tee gave me the opportunity to have so many amazing experiences across the country, and I learned so much while meeting incredible people,” she said.

Grace always knew she wanted a career that would challenge her. When she was a high school sophomore, she got an invitation that would change her life. A friend asked her to tag along to a cybersecurity conference because he didn’t want to go alone. She participated in a digital capture-the-flag competition, and the rest is history.

“I had no idea what I was doing, but I had an absolute blast and learned so much from the other attendees,” she said. She was struck by how much people seemed to enjoy their work in cybersecurity, and a new career path was on her radar.

Grace enrolled in coding classes at a local community college, before attending Rochester Institute of Technology as an undergrad and graduate student. She spent more than two years working for federal agencies before joining AWS.

“Looking back, what started as an unexpected experience at a conference in high school turned into a fulfilling career built on curiosity, problem solving and a drive to make a real impact,” she said. She felt the same type of excitement at re:Invent. “It opened the door to incredible opportunities, deepened my technical knowledge and ultimately paved the way for my career at AWS,” she said.

“Grace’s story illustrates the powerful impact of relationships like AWS and First Tee in shaping future leaders,” said Ebony Taylor, head of global executive customer engagement at AWS Professional Services. “Her journey from learning golf fundamentals to becoming a cloud engineering consultant demonstrates how confidence and perseverance can drive success in technology fields.”

“At AWS, we value individuals who aren’t afraid to dive deep into new challenges and continuously learn. We’re proud to support organizations like First Tee that help develop well-rounded professionals who can make meaningful contributions to critical fields like cybersecurity, and we’re happy to create pathways for more talented individuals like Grace to thrive in technology careers,” Taylor said.

Learn more about the First Tee Alumni Network, which provides professional development and social opportunities across the country.

Meredith Speer’s journey from First Tee to a golf career

The game of golf is more than just a sport; it’s a powerful vehicle for personal growth, leadership and community. For Meredith Speer, First Tee has been an integral part of her journey, not just to become a skilled golfer but to pursue a career in the industry. Her story highlights the transformative impact of First Tee programs, which have helped shape her path on and off the golf course.

Meredith joined First Tee – Greater El Paso at 6, and when her family later moved to Cedar Park, Texas, she became involved with First Tee – Greater Austin. Female leaders at both chapters became mentors for Meredith, who soon realized she wanted golf to be a big part of her life.

“Kristi Albers started my love for the game by taking me under her wing and giving me lessons after every Saturday class,” Meredith said. “And Jennifer MacCurrach has been a mentor in so many aspects of my life – in and outside of golf.”

Meredith is currently enrolled in the PGA Golf Management Program at Sam Houston State University, where she was recently elected president of the PGM Student Association. This summer she’ll intern at Southern Hills Country Club, which has hosted three U.S. Opens and five PGA Championships.

“At this internship, I will be working in the golf performance center learning all about giving lessons and club fittings,” she said. “Along with that, I will get more experience working outside services and inside the golf shop getting more experience with merchandising.”

The First Tee College Scholarship Program is shaping future leaders

Meredith is a member of the First Tee College Scholarship Program. As a Scholar, she receives access to professional development opportunities, a dedicated mentor and financial support.

“The First Tee Scholarship Program has supported me in so many ways academically and socially,” she explained. “It’s given me the confidence I need to pursue a career in golf, and I’ve had the opportunity to hear from women who are already in the industry. Their stories have inspired me and assured me that success is possible.”

The First Tee College Scholarship Program is supported by generous partners like Chevron, which hosted a group of First Tee alumni at The Chevron Championship in Woodlands, Texas, last week. Meredith attended the event and networked with a variety of golf industry professionals.

“The alumni meetup at The Chevron Championship was one of the most amazing experiences,” Meredith said. “Getting to meet up with my fellow First Tee friends and watch the amazing LPGA golfers only solidified my choice of working in this industry.”

The First Tee Alumni Network helps connect past participants, providing networking opportunities, social events and job listings. Join now.

First Tee Week: National campaign launches May 19 at the Charles Schwab Challenge, celebrating coaches who are game changers in their communities  

Parents call coaches the “unsung heroes of youth development.” First Tee will celebrate these mentors during its inaugural network-wide awareness campaign. 

Ponte Vedra Beach, Fla. (March 11, 2025) – Leading nonprofit youth development organization First Tee is launching a weeklong national awareness campaign to celebrate the impact of its coaches. By seamlessly integrating the game of golf with a life skills curriculum, First Tee creates active learning experiences that build character like inner strength, self-confidence and resilience that kids can carry to everything they do. 

Kicking off at the Charles Schwab Challenge in Fort Worth, Texas, from May 19-25, First Tee Week aims to engage communities across the country, encouraging them to celebrate the coaches who make a difference locally. Entitled “Dear Coach,” the campaign will feature a variety of in-person and online activities, including: 

  • First Tee will launch a new creative campaign, including an updated PSA that speaks to the power of youth sports coaches to instill confidence, values and life skills in the kids they serve. 
  • On Wednesday, May 21, First Tee will host a group of alumni at the PGA TOUR’s Charles Schwab Challenge, where they’ll hear from a panel on “The coach effect: The importance of coaches and the stories that shape us.” The panel will feature New Orleans Saints defensive end and First Tee – Phoenix alumnus Cameron Jordan alongside other First Tee alumni. 
  • First Tee chapters across the country will host a variety of activations, including a fundraising tournament at Winged Foot (Metropolitan New York), meet the coach night (San Francisco), golf marathons (Greater Baltimore, West Michigan) and more. Find a First Tee chapter in your area. 
  • First Tee’s corporate partners will celebrate First Tee Week in a variety of ways. “Dear Coach” content will appear at Topgolf and PGA TOUR Superstore locations across the country, with organizations like Golf Digest, the USGA and Morgan Stanley planning to highlight coach stories on their own channels. 
  • First Tee has launched a digital experience at FirstTee.org/DearCoach and social content featuring stories from participants, alumni and notable supporters like former NFL player Larry Fitzgerald and PGA TOUR professional Wyndham Clark on the incredible relationships between coaches and participants. Follow us on Instagram, Facebook and LinkedIn to engage. 

“Today’s kids and teens are facing new challenges, and parents are looking for character-building programs because they know strength of character is essential for overcoming obstacles,” said First Tee CEO Greg McLaughlin. “For nearly 30 years, our dedicated and trained coaches have set First Tee apart because we have developed a training system built on research-proven methods of positive youth development. We are excited to celebrate their contributions and raise awareness for their work during First Tee Week.” 

According to research from Harris Poll, 91% of parents agree that sports coaching should inspire their child to excel both on and off the field, and they believe coaches can impact their child’s ability to work well with others and be resilient in the face of challenges. 

First Tee’s network of 150 chapters engage more than 5,000 active, trained coaches who deliver a curriculum designed with input from youth development experts using golf as the platform. First Tee serves more than 3.1 million kids annually. 

Learn more about getting involved with First Tee. 

Coach Emily ‘is a mentor and role model’

It’s no secret that First Tee considers its coaches to be the most important ingredient in its success. All trained and background checked, First Tee coaches connect with participants to ensure each one feels safe and celebrated for the qualities that make them unique.

One coach who exemplifies First Tee’s mission is Emily Ortmeier of First Tee – Southern Colorado, who has been with the chapter for five years. “Emily Ortmeier is more than a coach; she is a mentor and role model,” said First Tee – Southern Colorado board member Jeff Stedman.

A former collegiate golfer, Emily leads by example and inspires participants to do their best on and off the golf course, according to her colleagues at First Tee – Southern Colorado.

“When a participant fails, Coach Emily is always there to console and encourage them to persevere,” said chapter CEO Sandy Johnson. “She uses these moments as learning opportunities that greatly help to develop the character of each participant, reassuring them that we must fail in order to learn how to succeed and get right back to pursuing our goals.”

Eagles for Impact at THE PLAYERS® Championship

As the eyes of the golf world turn to TPC Sawgrass for THE PLAYERS Championship 2025, there’s an extra reason to root for low scores. For every eagle or double eagle carded by the pros during the tournament, Morgan Stanley will donate $5,000 to support First Tee’s coach training efforts.

Last year, Emily was one of 107 coaches to benefit from Morgan Stanley’s generosity. She attended a Level 4 training in Monterey, California, and has advanced to the point where she now leads Level 1 trainings for new coaches. She’s trained 20 coaches in her region.

First Tee – Southern Colorado colleagues agree that Emily’s passion for making golf accessible to all kids is evident in her work. She’s helped 21 new schools and community centers begin offering First Tee programming over the last two years.

In fact, Emily means so much to the community that she was recently recognized with Southern Colorado Business Forum & Digest’s 40 Under 40 Award.

Coaches make the difference

According to research from First Tee and Harris Poll, 80% of parents believe there’s a shortage of high caliber coaches today. That’s why First Tee is committed to coach training and youth safety.

Nine out of 10 parents agree that coaches should help their child succeed both on and off the field, and parents view coaching as instrumental for teaching collaboration, resilience and leadership – all qualities that become even more important into adulthood.

Learn more about the importance of youth sports coaches.

First Tee – West Michigan elevates Tyler Smies to CEO

GRAND RAPIDS, MI, – March 6, 2025 – First Tee – West Michigan, a youth development non-profit organization that teaches character development through the game of golf, has promoted Tyler Smies from Executive Director to Chief Executive Officer (CEO). 

Smies has served 14 years as the Executive Director of First Tee – West Michigan and helped launch the organization in 2011. First Tee served 73 participants in Grand Rapids in its first year and had an annual operating budget of $50,000. Now, First Tee – West Michigan serves 2,400 participants across seven counties, and operates a $1.3 million budget, expanding its service area several times in the past decade. 

“The positive impact The First Tee of West Michigan has had on the lives of students and growth of our organization can be traced back to Tyler’s leadership and passion,” said Travis Mikulenas, First Tee – West Michigan board chair. “This promotion reflects his growth and increased responsibility as the head of a leading West Michigan nonprofit serving thousands of students all across West Michigan each year.” 

AS CEO, Smies will oversee strategic planning, operational management, fundraising efforts, and strategic partnerships, focusing on driving long-term sustainable relationships with participants, volunteers, donors, and staff. 

“I am honored to step into this title and grow the incredible work of First Tee’s team and volunteers,” said Smies. “Together, we will continue to make a lasting impact on the kids and teens we serve in West Michigan.”

During his tenure, Smies has been nominated for various awards with the Young Non-Profits Professional Network (YNPN) and was awarded MiBiz’s “Best Managed Small Nonprofits” in 2017. First Tee – West Michigan is consistently ranked as one of the top-performing First Tee chapters across the globe.  

First Tee – West Michigan was established in 2011 to impact young people’s lives by providing educational programs that build character and instill life-enhancing values through golf. First Tee—West Michigan serves 2,400 students annually in Allegan, Kalamazoo, Kent, Muskegon, Newaygo, Oceana, and Ottawa Counties. For more information about First Tee and its mission to enable kids to build the strength of character that empowers them through a lifetime of new challenges, visit firstteewestmichigan.org

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First Tee – West Michigan remembers one of its finest

Rick Vandenberg, former Board Chair and 9-year board member, passed away on Wednesday, February 26, 2025

Obituary

Written by Tyler Smies, Executive Director of First Tee, 2011 – Present

Rick was one of the finest men I’ve ever had the chance to meet, and did so much to help both me and First Tee grow and thrive.  Rick joined First Tee’s board in 2016 and served until the end of 2024. He served as Board Chair for three years, from 2021 – 2023. 

I so deeply respect Rick and how he led and took care of people. No task was too small for Rick – he volunteered at a six-class session as recently as last spring, taking on 10 3rd and 4th graders from a GRPS school.  At the same time, he led First Tee as board chair with care, kindness, directness, and steadiness.  His faith in Christ was also rock solid and important to him. I have no doubt where he is today – in the embrace of his savior, Jesus. 

I looked up to him in so many ways – how he led his family, walked out his faith, did his work, led me, and led the First Tee. Here are some highlights during his tenure on the board at First Tee: 

From when Rick joined in 2016 to the end of 2024: 

  • First Tee – West Michigan annual participation went from 726 to 2,400 students
    • went from 934 to 2,222 during his three years as chair
  • First Tee expanded our program from 2 communities (GR and Muskegon) to 4 (Holland and Kalamazoo)
  • First Tee’s budget went from $556,000 to $1,450,000
    • went from $809,000 to $1,125,000 during his three years as chair.
  • First Tee launched flagship programs like the junior coach program, the Play 9 program, and the individual instruction program during his tenure on the board. He also helped us navigate the transition of our home from the Highlands to Stormy Creek and Stormy Creek to our downtown location at United Way.

Rick also helped implement a more refined and defined way to evaluate me as Executive Director. That process has continued to today and now filters down to the goals and initiatives of every staff member each year. 

All of these accomplishments we’ve had as a collective group had a large part to do with Rick – who he was and how he led. I am so grateful to have spent so much time with him, picking his brain, asking him questions, and leaning on his wisdom.   Our heart goes out to Rick’s wife Mary, his two sons and their families, and others close to him. For more information, click here for Rick’s obituary.

Tyler Smies, Executive Director

To make a gift in memory of Rick and his impact on First Tee, click here.